You can go to the FB development page and ask how much it cost to run a ad on FB...it is a very low amount.I have a friend who uses FB to run ads for their business,targeting only users from this area,and they pay a per click fee monthly.It was on average $25 a month iirc.Even if SK got a part of that,which ,as Taz said,the ones on the right side don't,FB would get the lion's share of that.
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